Paolo D’Orso: “Corporate Social Responsibility shows what type of business you are”

Paolo D’Orso is director general at Reckitt Benckiser in Spain and Portugal, a multinational manufacturer of health, hygiene, and household products. Brands marketed by the company include Vanish, Calgon, Woolite, Durex, Air Wick, Strepsils, Veet and Calgonit, and in Spain its workforce exceeds 550, while turnover is around 400 million euros.

D’Orso gave a conference at UPF Barcelona School of Management’s auditorium to talk about Corporate Social Responsibility. ‘RB is a successful global company, which nets 8,800 of sales with a sustainable growth rate, but I’m not here to talk about sales and marketing, or profit and market share. Today I want to talk about business culture and Corporate Social Responsibility‘.