Primera Exportación Seminar in Buenos Aires

Held in Buenos Aires for the eighth consecutive year, IDEC gave a cycle on the ?International Exports and Marketing? within the framework of training activities as part of the Primera Exportación Programme which is organised by Fundación Gas Natural. In this edition, IDEC-Universitat Pompeu Fabra was represented by lecturer Judith Mata, who contributed last July with a module on ?International Marketing: the globalisation of Markets, and needs?? and also during the month of September by lecturer Carles Murillo, director of International Business programmes at IDEC.