Jonas Greminger and Setenay Canbolat awarded best thesis on the Master of Science in IT Strategic Management

Jonas Greminger and Setenay Canbolat were awarded best thesis of the 2013/2014 edition of the Master of Science in IT Strategic Management at UPF Barcelona School of Management. The students received the award for the Best Thesis on the Master of Science in IT Strategic Management, a prize that rewards and stimulates innovation and rigour in projects in the area of information technology.

Jonas Greminger presented his project 'Proposta d'una solució CRM per Polygal AG’ [Proposal for a CRM solution for Polygal AG], which is a provider of health foods and ecological foods. The aim of the project is to present an integrated CRM solution, uniting business needs of the different departments with Sales and Marketing and implementing a solution for managing client relations.

Setenay Canbolat’s thesis was entitled La presa de decisions en Inversions TI [Decision-making in IT investment], using a case study of Replatforming. This thesis analyses the project and identifies areas of evaluation. Based on these conclusions, the author suggests and applies three methodologies and analyses the results, reaching the conclusion that using decision-making methodologies when evaluating IT investment reduces the risk of failure and helps organisations to make correct decisions.